Platform
Capabilities.

Verafy is the infrastructure layer that converts activity (calls/clicks) into verified revenue (cash). We provide the ledger-proof data you need to defend your performance.

The Shift
Activity-Based

"Trust us, the phone is ringing."

Revenue-Based

“We produced $142k in verified closed business.”

The Churn Trigger

Most agencies get fired because of one sentence:

  • " We don’t see your work in our revenue.
  • " The phones ring, but we’re not sure it’s from you.
  • " Let’s pause until we figure out the attribution.

Without verified attribution, this "feeling" turns into:

  • 📉 Budget cuts
  • 👋 "Let’s try a different agency"
  • 💸 Margin compression

Verafy creates the defense layer that prevents this conversation.

Infrastructure Outputs

📄

Revenue Defense Audit

  • Total verified closed revenue from your marketing
  • Revenue by channel and campaign
  • Audit-grade proof for QBRs
🎯

Retrospective Truth

We backfill the last 6 months so you can say:

"Here is exactly what we made you in closed business last quarter."
📡

Leakage Detection

  • Identifies where good leads are dying (Call → Job → Invoice)
  • Flags operational failures at the front desk before they kill your retention
💣

Capital Efficiency

  • Clear “these campaigns are printing cash” vs “these are waste”
  • Reallocate budget based on verified ROAS, not estimated clicks

The Deployment Protocol

Agency Action

  • 1. Select Pilot Node (One High-Impact Client)
  • 2. Secure Data Export (Ad, Call, Invoice CSVs)
  • 3. Upload via Flat-File Ingestion

System Action

  • Ingests & Hashes PII
  • Runs Entity Resolution (Click → Cash)
  • Generates Revenue Defense Audit
  • Purges Toxic Data

Zero Integration. Zero Retention. Day One Value.

Built to Make Legal & Finance Comfortable

We are happy to go a layer deeper with any client who wants to talk security, retention, or contracts. But for most teams, the summary is:

“They use secure data engineering to connect marketing to cash, without storing our customer list.”

Review Security Specs

Initialize a Revenue Reconstruction

Choose a flagship or at-risk client. We backfill their last 6 months of marketing → calls → jobs → paid invoices.

Get
A 6-Month Revenue Defense Audit
Get
QBR-ready slides for immediate use
Get
A standardized view across the portfolio